Cody Burch - Summit Live Email Sequence
The Failed Funnel Summit

The Failed Funnel Summit: Summit Live

1/7Insert your email provider merger code for the subscribers first name.

example: Kartra: {first_name}, %FIRSTNAME%

2/7This is where you add your speakers name

example: “Dr. Krista Burns”

3/7This is where you will insert the name of your summit.

example: “Virtual Posture Summit, “Summit Scripts Summit”

4/7This is where you can provide any information about your speaker

example: (INCLUDE THE EXAMPLE THEY HAVE IN THE EMAIL COPY)

5/7This is where you insert the URL of your summit, or sales page.

example: “ShiftYourPractice.com”, “www.SummitScritps.com”, “summit.com/sales”

6/7This is where you would insert your signature close.

example: Your Message Matters!, or “Sincerely”, or “Good Bye for Now”

7/7This is where will enter your name.

example: Insert your name here.

Email 3 – Day 1 of the Summit

Subject: {Day 1} [Virtual Summit Name]

Hey Kartra: {first_name}, %FIRSTNAME%


Welcome to Day 1 of the “Virtual Posture Summit, “Summit Scripts Summit”!


We're kicking off with a bang - here are the speakers:


(INCLUDE THE EXAMPLE THEY HAVE IN THE EMAIL COPY) “Dr. Krista Burns”

(INCLUDE THE EXAMPLE THEY HAVE IN THE EMAIL COPY) “Dr. Krista Burns”

(INCLUDE THE EXAMPLE THEY HAVE IN THE EMAIL COPY) “Dr. Krista Burns”


Yuri Elkaim (Founder of Healthpreneur and NYT Best-Selling Author) shares an epic embarrassment (his words) around launching his own virtual summit.

 

Alyson Caffrey (Operations Agency) talks about her high-ticket funnel and what happened when she scaled her traffic spend.

 

Jon Cook (Keynote Content) dishes on his lead-magnet-to-webinar funnel flop.

Click here to access the interviews. “ShiftYourPractice.com”, “www.SummitScritps.com”, “summit.com/sales”

Your Message Matters!, or “Sincerely”, or “Good Bye for Now” 

Insert your name here.




Email 4 – Day 2

Subject: {Day 2} [Virtual Summit Name]

Hey Kartra: {first_name}, %FIRSTNAME%


Welcome to Day 2 of the “Virtual Posture Summit, “Summit Scripts Summit”!

3 more great interviews cued up for you today. Click here to check 'em out. “ShiftYourPractice.com”, “www.SummitScritps.com”, “summit.com/sales”

(INCLUDE THE EXAMPLE THEY HAVE IN THE EMAIL COPY) “Dr. Krista Burns”

(INCLUDE THE EXAMPLE THEY HAVE IN THE EMAIL COPY) “Dr. Krista Burns”

(INCLUDE THE EXAMPLE THEY HAVE IN THE EMAIL COPY) “Dr. Krista Burns”

 

Amanda Bond (The Ads Strategist) tells about a 5-day challenge that took 17 days to complete (yikes) as well as what she'd do differently next time.


Greg Hickman (Systemly) shares why you should nail the fundamentals before you ever get too fancy in your funnel.

Kyle Gray (The Story Engine) relives the brutal tale how his quickly-bestselling book was **gulp** mislabeled in Amazon (how does that even happen??)


Click here to access the interviews. “ShiftYourPractice.com”, “www.SummitScritps.com”, “summit.com/sales”

Your Message Matters!, or “Sincerely”, or “Good Bye for Now” 

Insert your name here.

Oh yeah - miss day 1? “ShiftYourPractice.com”, “www.SummitScritps.com”, “summit.com/sales” Here's the link to check it out (Yuri Elkaim, Alyson Caffrey, Jon Cook).




Day 3 Email

Subject: {Day 3} [Virtual Summit Name]

Day 3 of the “Virtual Posture Summit, “Summit Scripts Summit” is here!

The agony continues with 3 new discussions. Click here to see them now.

Click here to access the interviews. “ShiftYourPractice.com”, “www.SummitScritps.com”, “summit.com/sales”


(INCLUDE THE EXAMPLE THEY HAVE IN THE EMAIL COPY) “Dr. Krista Burns”

(INCLUDE THE EXAMPLE THEY HAVE IN THE EMAIL COPY) “Dr. Krista Burns”

(INCLUDE THE EXAMPLE THEY HAVE IN THE EMAIL COPY) “Dr. Krista Burns”

1) Justin Wise (Think Digital) on a failed membership site launch

2) Jaime Cross (MIG Soap) on what she learned with a bloated, confusing offer and how she then turned it around to make multiple 7-figures!!

3) Jay Fiset (JVology and Mastermind to Millions) on a Product Launch Formula funnel failure

Awesome day today, click here to access them all: 

“ShiftYourPractice.com”, “www.SummitScritps.com”, “summit.com/sales”  https://www.failedfunnelsummit.com/day-3

Your Message Matters!, or “Sincerely”, or “Good Bye for Now” 

Insert your name here.

P.S. Here are the links to previous days.

“ShiftYourPractice.com”, “www.SummitScritps.com”, “summit.com/sales”  “Dr. Krista Burns”

“ShiftYourPractice.com”, “www.SummitScritps.com”, “summit.com/sales” “Dr. Krista Burns”

“ShiftYourPractice.com”, “www.SummitScritps.com”, “summit.com/sales” “Dr. Krista Burns”


Day 1 (Yuri Elkaim, Alyson Caffrey, Jon Cook)

Day 2 (Amanda Bond, Greg Hickman, Kyle Gray)




Day 4 Email

Subject: {Day 4} [Virtual Summit Name]

Welcome to Day 4 “ShiftYourPractice.com”, “www.SummitScritps.com”, “summit.com/sales”of the “Virtual Posture Summit, “Summit Scripts Summit”!

One thing that's really fun about the Summit is the variety of the funnels and promotions that people tried. Today is no different.

(INCLUDE THE EXAMPLE THEY HAVE IN THE EMAIL COPY) “Dr. Krista Burns”

(INCLUDE THE EXAMPLE THEY HAVE IN THE EMAIL COPY) “Dr. Krista Burns”

(INCLUDE THE EXAMPLE THEY HAVE IN THE EMAIL COPY) “Dr. Krista Burns”

Sam Bennett talks about a course launch that flopped...

Kurt Black talks about a free 2-day event that led to a coaching program...

And yours truly talks about a Livestream promotion that... well it's hard to relive again (you'll have to watch to see what happened).

Watch all three Failed Funnels here:

“ShiftYourPractice.com”, “www.SummitScritps.com”, “summit.com/sales” https://www.failedfunnelsummit.com/day-4

Your Message Matters!, or “Sincerely”, or “Good Bye for Now” 

Insert your name here.

P.S. Here are the links to previous days.

“ShiftYourPractice.com”, “www.SummitScritps.com”, “summit.com/sales”  “Dr. Krista Burns”

“ShiftYourPractice.com”, “www.SummitScritps.com”, “summit.com/sales” “Dr. Krista Burns”

“ShiftYourPractice.com”, “www.SummitScritps.com”, “summit.com/sales” “Dr. Krista Burns”


Day 1 (Yuri Elkaim, Alyson Caffrey, Jon Cook)

Day 2 (Amanda Bond, Greg Hickman, Kyle Gray)

Day 3 (Jaime Cross, Jay Fiset, and Justin Wise)




Day 5 Email

Subject: {Day 5} Special Guest - [Virtual Summit Name]

Welcome to the 5th and final day of the “Virtual Posture Summit, “Summit Scripts Summit”!

It's been a great week! All different types of funnels, all with a new nugget of gold that we can mine and use in our businesses.

Today we have a special guest that was previously unannounced (b/c I wasn't sure if I could interview him in time)...

(INCLUDE THE EXAMPLE THEY HAVE IN THE EMAIL COPY) “Dr. Krista Burns”

Nicholas Kusmich (the worlds top ROI FB ads expert)!

I also chat with Dr. Carrie Rose (course coach extraordinaire) and Adam Erhart (one of the smartest marketers I know)

Watch all three Failed Funnels here: “ShiftYourPractice.com”, “www.SummitScritps.com”, “summit.com/sales” https://www.failedfunnelsummit.com/day-5

See you there, and fail on!

Your Message Matters!, or “Sincerely”, or “Good Bye for Now” 

Insert your name here.

P.S. Here are the links to previous days.

“ShiftYourPractice.com”, “www.SummitScritps.com”, “summit.com/sales”  “Dr. Krista Burns”

“ShiftYourPractice.com”, “www.SummitScritps.com”, “summit.com/sales” “Dr. Krista Burns”

“ShiftYourPractice.com”, “www.SummitScritps.com”, “summit.com/sales” “Dr. Krista Burns”


Day 1 (Yuri Elkaim, Alyson Caffrey, Jon Cook)

Day 2 (Amanda Bond, Greg Hickman, Kyle Gray)

Day 3 (Jaime Cross, Jay Fiset, and Justin Wise)

Day 4 (Sam Bennett, Kurt Black, Cody Burch)