CART-ABANDONMENT EMAIL SEQUENCE

Take this welcome email template and implement it on your business! Just copy the text below and fill out the content between square brackets “[ ]”

1/3What is the persons name

example: Jane Doe

2/3What is your summit name?

example: My Awesome Summit

Provide your summit name as it appeared on the checkout page

3/3What is your most common concern about your product

example: that they don't have time for a summit

Put in the major objection, usually time, money, ability concerns

Email #1: Did you forget something?

Between 1 hour and 1 day after the visitor starts the checkout process. Give people some time to complete their purchase, so don’t send this email immediately after they join your list.

Hey Jane Doe!

I noticed you were thinking about purchasing My Awesome Summitbut

left before completing your order.

Many potential customers mention that they don't have time for a summit.

I wanted to reach out personally, just in case you felt that way too, to let you

know [answer to the most common concern].

If you want to complete your purchase and [product value proposition] just

click the link below.

Click here to get [name of your product]

If you have other doubts or questions, I’d be happy to answer them—just

reply to this email and I’ll get back to you.

Looking forward to seeing you around!

[Your name]

Email #2

Send immediately after registration

Hey [first name]!

I know you recently considered [investing in / purchasing / joining] the

[name of your product], so I thought I would share some testimonials from

our current customers:

[Testimonial #1]

[Testimonial #2]

[Testimonial #3]

We’ve designed My Awesome Summitwith [describe the target audience

and their challenges] in mind. If that sounds like you, I think we can help out!

Just click here to get [name of your product]

Cheers,

[Your name]

P.S. Just hit ‘Reply’ if you have any other questions. I read and reply to every

single email.